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Adding Music Lessons to Your Dance School

Type:

Studio Owner Article

Category:

How to Increase Revenue and Energize Enrollment

For years we would have students ask us who we would recommend for them to take voice lessons from. There were several teachers we knew in our area, but after serious consideration we decided to add voice to our curriculum. It is easier than you think to add a music program to your school. The first year we had vocal only, then added piano, guitar, drums and violin. This program has grown fast and with little effort. Think about how easy it would be to advertise this new program. Our first 40 sign-ups for lessons were our current students! All of the ads for our studio now include a blurb about our music program. We are selling two programs in one ad! Now, instead of getting people just interested in dance, we also are getting people interested in music. More bang for your buck! One excellent benefit that you can promote is the convenience for parentsthey wont have to run from one location to another. If they have two children, one interested in dance and one in music, they only have to drive to one place. Save people time and they will love your program and spend more money with you! Here is how we did it!

Author

Steve Sirico

Steve Sirico

Steve is co-founder of Dance Teacher Web the number one online resource for dance teachers and studio owners worldwide.He is Co-Director of the very successful D'Valda and Sirico Dance and Music Center in Fairfield, CT for the past thirty plus years. His students have gone on to very successful careers in dance, music and theater. Originally from Norwalk, Ct, Steve excelled in track and football. He attended the University of Tennessee at Martin on a sports scholarship. Deciding to switch and make his career in the world of dance, he studied initially with Mikki Williams and then in New York with Charles Kelley and Frank Hatchett. He has appeared in a number of theatre productions such as Damn Yankees, Guys and Dolls and Mame in New York and around the country and in industrials and television shows. He was contracted to appear as the lead dancer in the Valerie Peters Special a television show filmed in Tampa, Florida. After meeting Angela DValda during the filming they formed the Adagio act of DValda & Sirico appearing in theatres, clubs and on television shows such as David Letterman, Star Search and the Jerry Lewis Telethon. In 1982 they were contracted to Europe and appeared in a variety of shows in Spain, Portugal, Sweden, Finland, Switzerland and Italy before going to London, England where they appeared as Guest Artists for Wayne Sleep (formerly of the Royal Ballet) in his show Dash at the Dominium Theatre. Author of his Jazz Dance syllabus and co-author of a Partner syllabus both of which are used for teacher training by Dance Educators of America, He has also co-authored two books one for dance teachers and one for studio owners in the "It's Your Turn" Book series. He is available for master classes, private business consulting and teacher training development

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